K-Pop and P-Pop fans unite at the Coke Studio Ultimate Fandom Concert
South Korean sensation NewJeans shared the stage with OPM stars ALAMAT, Kyle Echarri, Nik Makino, Illest Morena, and Zack Tabudlo
SEPTEMBER 2024, MANILA, PHILIPPINES — A show-stopping performance by global K-Pop phenomenon NewJeans headlined the Coke Studio Ultimate Fandom Concert at the SM Mall of Asia Arena last September 5.
The arena resonated with roaring cheers as the girls delivered their worldwide chart-topping hits ‘ETA’, ‘Bubble Gum’, ‘Supernatural’, ‘How Sweet’, and ‘Zero’, with light stick-waving fans jamming along.
Bringing Filipino pride as the promising new faces of OPM was the electrifying lineup of Coke Studio Season 8 artists. P-Pop trailblazers ALAMAT showcased the fusion of Filipino heritage and contemporary sounds with their signatures ‘Dayang’, ‘Day & Night’, ‘Maharani’, and ‘Noli’. Multi-talented Gen Z star Kyle Echarri serenaded the audience with ‘Pangako’, ‘Dyosa’, ‘Panaginip’, and ‘Cupid’s Aim’. Hip-hop hitmaker Nik Makino hyped the crowd to dream with ‘Sipag Lang’, ‘Kay Ganda’, ‘Moon’, ‘Sobrang Solid’, and ‘We Made It.’ Rising rebel rapper Illest Morena showcased alt excellence with ‘Slow Burn’, ‘Pick Up’, ‘Faded’, and ‘Sabik’.
The Coke Studio Season 8 artists further surprised the fans with performances of their exclusive Season 8 collaboration tracks ‘Ngayong Gabi’ (ALAMAT and Nik Makino) and ‘Believe’ (Kyle Echarri and Illest Morena), bridging genres and generations.
Further taking the OPM representation to the next level was “Hugot King” Zack Tabudlo, the first-ever Filipino Coke Studio global artist, making the arena believe in love again with his record-breaking songs ‘Nangangamba’, ‘Pano’, ‘Give Me Your Forever’, ‘Love is Dead’, and of course, ‘Fallin’, his Coke Studio collision song with South African rapper Nasty C.
With K-pop and P-pop leaders sharing the same stage and uniting their fans under one sky, the concert was a testament to Coke Studio’s celebration of the power of fan connection, with music as a universal language connecting audiences and artists. More importantly, it brought to life Coke Studio's philosophy of bringing Real Magic, creating a space where fans could connect, celebrate, and be part of something truly special.
Beyond the music, the Coke Studio Ultimate Fandom Concert empowered fan-to-fan, fan-to-fandom, and fan-to-artist connection through experiential activities, exciting giveaways, interactive games, fan tributes, and many other fan-centered initiatives that united P-Pop and K-Pop fandoms.
“The Coke Studio Ultimate Fandom Concert isn’t just about great music—it’s about the power of connection,” said Mark Jason Dee, Senior Director for Marketing, Coca‑Cola ASEAN and South Pacific and South Pacific – East Cluster. “Coke Studio has always endeavored to bring artists and fans closer together, and tonight, we saw magic happen when fandoms united.”
As the Filipino music industry evolves, Coke Studio will remain at the forefront of the music scene. It stands committed to providing a platform that champions the voices of both emerging and established artists, nurtures Pinoy talent, and creates magical moments that bring people together.
Experience Real Magic by subscribing to Coke Studio Philippines’ YouTube channel or checking out the official pages of Coca‑Cola Philippines: Facebook, Instagram, and https://www.coca-cola.com/ph/en.
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About Coca‑Cola Philippines
Coca‑Cola has been refreshing Filipinos and making a difference in the Philippines for 112 years. The Philippines was Coca‑Cola’s first market in Asia to begin local bottling operations. Today, the Coca‑Cola system in the Philippines has evolved into a total beverage company, offering a diverse portfolio of brands in its beverage portfolio and employing over 10,000 Filipinos in 18 manufacturing facilities and more than 60 distribution centers and sales offices nationwide. As part of its long-standing commitment to the country, Coca‑Cola supports safe water access programs in over 250 communities, empowers women entrepreneurs nationwide through training and peer mentoring, and supports packaging collection under its global World Without Waste initiative.
Contacts:
Trisha Icasiano | ticasiano@coca-cola.com I +63919 0854882
Erica Atonito | erica.atonito@redtorch.ph | +63917 8668516
Alli Villeza | alli@redtorch.ph | +63917 5529931