Media Statement: Coca‑Cola Clarifies the origin of Valpré and its Barcode Labelling

Valpré®, a Coca‑Cola product, is proudly bottled from source, at Lagerspoort, Heildelberg, in South Africa.  It carries the barcode: 5449000107664 which is part of the GS1 system, an international standard for product tracking, to identify and track our products.

We are collaborating with the National Consumer Commission and other industry partners through GS1 South Africa (GS1ZA) a division of the Consumer Goods Council of South Africa (CGCSA) to raise awareness and address any confusion related to barcode identification.

Learn more about barcodes interpretation and verification on the GS1 tool online or use the My CGCSA App from the App Store or Google Play Store.

For any questions on barcodes reach out to GS1ZA here: Michelle Francis Padayachee at michele.padayachee@gs1za.org

Consumers may contact our call centre on 0860 112 526 or email us at ccsainfo@coca-cola.com for product specific queries.