The vitaminwater® Paint Your Rent Contest Official Rules

NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT WILL NOT INCREASE YOUR CHANCES OF WINNING.

1. Eligibility: The vitaminwater® Paint Your Rent Contest (the “Contest”) is open only to legal residents of 50 U.S. and D.C. (“Eligibility Area”) who are 18 years of age or older as of date of entry (“Entrant”). Each Entrant must also have a Coca‑Cola account (each an “Account”) at the time of Entry. Void outside the Eligibility Area and where prohibited by law. Employees of The Coca‑Cola Company (the “Sponsor”), Coca‑Cola bottlers, WPP plc, Don Jagoda Associates, Inc. (“Administrator”), and their respective subsidiaries, parent, divisions, franchisees, promotional partners, agencies, affiliates, advertising and promotion agencies (collectively, the “Released Contest Parties”) as well as the immediate family (spouse, parents, siblings and children) and household members of each such employee, are not eligible to participate. This Contest is subject to all applicable federal, state, and local laws and regulations. Participation constitutes Entrant’s full and unconditional agreement to these Official Rules.

2. Contest Period: The Contest begins at 9:00 am Eastern Time (“ET”) on August 13, 2024 and ends at 11:59 pm ET on August 27, 2024 (“Contest Period”). 

3. How to Enter: There is NO PURCHASE NECESSARY to participate. A purchase does not increase your chances of winning. During the Contest Period, you can text the word "Rent" to 2653 (to receive a link to the Website, as defined below) or visit https://www.coca-cola.com/us/en/offerings/vitamin-water-pyr (“Website”). Follow the links and instructions to log into or create your Account. Upload a photo of vitaminwater within your “space in need of an upgrade” to receive one (1) entry (the “Entry”) into the Contest. If you do not have a vitaminwater product, you may show/edit an image of vitaminwater into the photo of your space. Limit one (1) Entry per person per email address/Account.

Sponsor cannot guarantee this reply/link will be available via all wireless service providers. Text messaging is available on participating wireless service providers only, whose instructions may vary. Message and data rates may apply. Your wireless service provider may charge you for each text message you send and receive, including any error messages. Check with your wireless service provider on these and any other applicable charges. By texting the keyword RENT to 2653, you agree that you are providing Sponsor and Administrator express, written consent for you to send and receive up to ten (10) text messages (excluding error messages) relating to each Text Entry.  If you wish to opt out of receiving reply text messages, text STOP to 2653. Text HELP to 2653 for support. Consent is not a condition of any purchase.

Please make sure to note the following regarding your Entry:

● You must be the only person in your Entry but you are not required to be in the Entry.

● The Entry must not contain content that is known by you to be false, inaccurate or misleading.

● Any Entry deemed inappropriate or unsuitable, in Sponsor’s sole discretion, will be disqualified. Entry must not contain material that is inappropriate, indecent (including but not limited to nudity, or pornography), profane, obscene, hateful, tortuous, defamatory, slanderous or libelous (including words or symbols that are widely considered offensive to individuals of a certain race, ethnicity, religion, sexual orientation, or socioeconomic group).

● Entry must not contain material that promotes bigotry, racism, hatred or harm against any group or individual or promotes discrimination based on race, sex, religion, nationality, disability, sexual orientation or age.

● The Entry must not contain criminal or tortuous activity, including but not limited to child pornography, fraud, trafficking of obscene material, drug dealing, drug use, or gambling. Entry must not contain material that is unlawful, in violation of or contrary to all applicable local, state, federal, or international laws and regulations.

● Entries must not feature beer, distilled spirits (i.e., hard liquor, malt beverages), tobacco products (including cigarettes, cigars, pipe tobacco, chewing tobacco and snuff), fireworks, firearms and ammunitions, prescription drugs, illegal drugs and related drug paraphernalia, nutritional supplements, lotteries and gambling.

● Any Entry or portion thereof that is, in Sponsor’s sole discretion, obscene, profane, lewd, defamatory, contains any third-party materials, or otherwise violates or infringes (or may infringe) any copyright (including music recordings), trademark, logo, mark that identifies a brand or other proprietary right of any person living or deceased (including but not limited to rights of privacy or publicity or portrayal in a false light) or entity or make reference to any commercial/corporate advertising (including but not limited to corporate logos, brand names, slogans, political, or religious statements), or is otherwise objectionable, will not be considered and will disqualify the Entrant.

● Clothing worn in the Entry should not contain any visible logos, drawings, cartoons, phrases, trademarks or other third-party materials.

● Entry must not include any representation of celebrities, athletes, musicians, or any other public or private figure, include any anti-social, political or religious groups, any commercial solicitation or promotional materials or name, address, phone number, or URL address.

● Entry must not contain advertisements, personal solicitations or commercial solicitations.

● Entry may not be owned, taken or edited by a professional photographer.

● Entry must not contain viruses, Trojan horses, worms, bots, spyware or any other computer code that is intended to damage, interfere with, or surreptitiously intercept or expropriate any system, data or information.

● Entrants and all submitted Entries must be in keeping with Sponsor's image/The Coca‑Cola Company or brand image as determined by Sponsor, in its sole discretion, or Entry will be disqualified from the Contest. The Entry must not disparage persons or organizations associated with Sponsor.

● Entrants and all submitted Entries may not negatively reference any of The Coca‑Cola Company’s competitors, in Sponsor’s sole discretion.

All Entries submitted become the property of Sponsor upon submission and will not be returned. Each Entrant grants to Sponsor a worldwide, royalty-free, perpetual, non-exclusive right and license to copy, distribute, and display each submitted Entry, in any media, and with right to use, copy, modify, edit, and create derivative works there from, and agrees to execute documents confirming such right and license (as further defined in Section 7 below) at Sponsor’s reasonable request. Any Entry deemed inappropriate or unsuitable, in Sponsor’s sole discretion, will be disqualified. By entering, you understand that your Entry (or portion thereof) may be posted online, in Sponsor’s sole discretion, to be viewed by members of the general public. Entrants may not copy or otherwise plagiarize any portion of the Entry from any source. No information regarding Entries or judging, other than as otherwise set forth in these Official Rules or on the website listed above, will be disclosed. All eligible Entries must be received during the Contest period to be eligible. Any attempt by any entrant to obtain more than the one (1) Entry by using multiple/different email addresses, identities, registrations and logins, or any other methods will void such entries and that entrant may be disqualified. Use of any automated or computer system to participate is prohibited and will result in disqualification. Normal Internet access and usage charges imposed by your online service may apply.

4. Prize/Approximate Retail Value (“ARV”): Grand Prize (5): A check for $20,556, to cover one (1) year of rent (based on national average of $1,713 per month as of March, 2024), design consultation from Sponsor’s partner to help winner create their space, a Sponsor-specified fridge and an assortment of vitaminwater flavors. Grand Prize also includes $4,570.20, awarded in the form of a check, to winner that can be used toward the payment of income taxes associated with the prize. ARV: $26,621 each. All prize details, including delivery are in Sponsor’s sole discretion. Design services will be in Sponsor’s sole discretion. If the prize (or portion of prize) becomes unavailable, Sponsor will substitute a prize or portion of equal or greater retail value in their sole discretion. No transfer, cash or other substitution of a prize is permitted except Sponsor may substitute prize in whole or in part for one of comparable or greater retail value for any reason. Resale of prize is prohibited. All taxes related to the prize are the sole responsibility of the winners.

5. Random Drawing, Odds, Judging, and Winner Determination: One hundred (100) Entries will be selected in a random drawing on or about August 28, 2024 from among all eligible Entries received during the Contest Period. Drawing will be conducted by the Administrator, an independent judging organization whose decisions are final and binding on all matters related to the drawing. The odds of being selected as one of the 100 Entries in the random drawing depend on the total number of eligible Entries received during the Contest Period. Those 100 Entries will be then be judged by Sponsor-selected judges (“Judges”) on or about September 3, 2024 based on the following criteria: Visual Appeal/Appropriateness to the public image of the Sponsor (50%) Originality/Creativity (25%); and Quality/Composition of image (25%) (the “Judging Criteria”), to determine five (5) Grand Prize winners. Any tied Entries will be re-judged by the judges based 100% on Visual Appeal/Appropriateness to the public image of the Sponsor to determine the winner. By participating, Entrants agree to the decisions of the Judges/Administrator, which shall be final and binding in all respects. No information regarding Entries, random drawing or judging will be disclosed to any third party not involved in the conduct of the Contest.

6. Winner Notification: The potential Grand Prize winners will be contacted via email and will be required to sign and return a Declaration of Eligibility and Liability Release and except where prohibited, publicity release and Assignment of Rights (“Declaration”) within three (3) days of notification in order to be confirmed as a Grand Prize winner. Prizes will then be delivered/coordinated (once confirmed with winner/prize supplier) to the winner’s mailing address (as applicable) within 3-4 weeks after verification. If a potential Grand Prize winner fails to return the completed Declaration within three (3) days, Declaration or any prize is returned as undeliverable, Entrant shall be deemed to be ineligible, the prize will be forfeited and an alternate potential winner will be determined. Upon prize forfeiture, no compensation will be given. If an Entrant is disqualified for one of the reasons mentioned above and an alternate is determined, the alternate must complete and return the required documents in the timeframe specified. Up to three (3) alternates per prize may be determined.

7. General Rules: By participating in the Contest, Entrant agrees to be bound by the Official Rules and the decisions of the Sponsor/Judges/Administrator, whose decisions are final on all matters relating to the Contest. All Entries will be declared made by the authorized account holder of the e-mail address associated with the Entrant’s Account. "Authorized account holder" is defined as the natural person who is assigned to an e-mail address by an Internet access provider, online service provider, or other organization (e.g., business, educational institution, etc.) that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. The Sponsor and its agencies are not responsible for technical, hardware, software or telephone malfunctions of any kind, lost or unavailable network connections, or failed, incorrect, incomplete, inaccurate, garbled or delayed electronic communications caused by the user or by any of the equipment or programming associated with or utilized in the Contest or by any human error which may occur in the Contest. Sponsor reserves the right to cancel the Contest if any aspect of the Contest becomes technically corrupted, and select the 100 Entries and then determine the winners from those Entries received prior to cancellation. The Sponsor reserves the right at its sole discretion to disqualify any individual that tampers or attempts to tamper with the Entry/judging process or the operation of the Contest or Website; violates these Official Rules; or acts in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person. Any attempt by any person to deliberately undermine the legitimate operation of the Contest may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. The Sponsor and its agencies and each party’s respective affiliates, officers, directors, agents, and employees will have no liability or responsibility for any claim arising in connection with participation in the Contest or the awarding of prizes. Winners assume all liability for any injury or damage caused, or claimed to be caused, by participation in the Contest or use or redemption of prize.

8. Release: By submitting an Entry, you hereby grant the Sponsor, its affiliates, subsidiaries, assigns, licensees, and legal representatives the irrevocable, perpetual, worldwide right to use, reproduce, edit, market, store, distribute, have distributed, publicly and privately display, communicate, publicly and privately perform, transmit, have transmitted, create derivative works based upon, and promote the Entry (as such may be edited and modified by the Sponsor in its discretion) for editorial, commercial, promotional and all other purposes (including posting on any websites). In addition, you hereby assign to the Sponsor all rights, titles, and interests that you may be deemed to have in any reproduction, product, or derivative work using or incorporating the Entry. You represent and warrant that: (i) the Entry does not and shall not infringe on any copyright or trademark or any other third-party right nor violate any applicable law or regulation, (ii) you have the right to grant any and all necessary rights and licenses provided herein, including without limitation, all necessary copyright, trademark and other related rights to the entry, free and clear of all claims and encumbrances without violating the rights of any person or entity, including any right to privacy or publicity. You waive any right to inspect or approve uses of the Entry or to be compensated for any such uses. You hereby release Sponsor, its affiliates, officers, directors, agents, co-branders or other partners, and any of its employees (collectively, the "Contest Parties"), harmless from any and all claims, damages, expenses, costs (including reasonable attorneys' fees) and liabilities (including settlements), brought or asserted by any third party against any of the Contest Parties due to or arising out of your participation in the Contest, or use of your name, likeness, Entry and/or voice, or any other rights granted to Sponsor, including any claims for including but not limited to trademark, copyright, or other intellectual property rights, right of publicity, right of privacy or defamation. You further agree to release and indemnify and hold harmless Contest Parties from any and all claims that any commercial, advertising, presentation, web content or any other material subsequently produced, presented, and/or prepared by or on behalf of Contest Parties infringes on your rights as contained in the Entry Submission. Sponsor and their respective affiliates, officers, directors, agents, and employees will have no liability or responsibility for any claim arising in connection with participation in this Contest or any prize awarded. You agree that you shall have no right of approval, no claim to compensation or benefit, and no claim (including, without limitation, claims based upon invasion of privacy, copyright infringement, defamation, or right or publicity) arising out of any use or any editing, distortion, alteration, optical illusion, or use in partial or composite form, whether or not intentional. Your participation is completely voluntary. There is no agreement between you and Sponsor of any kind express or implied, other than as set forth in these Official Rules. You are disclosing your Entry with the full understanding that no confidential or other relationship, fiduciary or otherwise, exists between you and Sponsor. You acknowledge that your participation may present certain risks, and you hereby assume any and all risks, known or unknown, associated with your participation in the Contest. You hereby represent and warrant that you have read these Official Rules, are fully familiar with its contents and agree to be bound by them. The Contest and the Official Rules shall be exclusively governed by and construed in accordance with the laws of the state of Georgia, without regard to conflicts of law provisions. Entrants submit to exclusive personal jurisdiction in Georgia and agree that any dispute shall be brought in the state and federal courts in Georgia.

9. Privacy Policy: Information collected by Sponsor in connection with this Contest may be used by Sponsor and shared with third parties involved in administration of the Contest in accordance with the Sponsor’s online Privacy Policy posted at https://www.coca-cola.com/us/en/legal/privacy-policy. The Entrant hereby agrees to the collection, processing and storage of his/her personal data by Sponsor for the purposes of the Contest.

10. Winners List: For a list of winners, available after September 30, 2024, send an email to: Coca‑ColaWinners@dja.com with “Vitaminwater Paint Your Rent Contest 01-2893-80” as the subject line.

11. Sponsor/Administrator: The Sponsor of the Contest is The Coca‑Cola Company, One Coca‑Cola Plaza, Atlanta, GA 30313. Administrator of the Contest is Don Jagoda Associates, Inc., 100 Marcus Drive, Melville, NY 11747.